Why Gray Hair is Optional for the Modern CMO

Three Trends Revolutionizing Marketing

Modern CMO

Recently, I was interviewed by Kyle Lacy of OpenView Labs for my thoughts on 3 Trends Revolutionizing Marketing. Thanks for reading.     “Not to date myself, but when I started in marketing twenty years ago, it was a totally different world,” says Tim Kopp, former CMO of ExactTarget, advisor, board member, and General Partner at Hyde […]

Is Marketing the Linchpin of Building Culture?

5 Basics that Lead to a Genuine, Lasting Culture

Building Culture

“People are a company’s greatest asset.” Does this sound familiar? I am sure we all have heard this phrase repeated countless times. These are wise words that I firmly believe in. However, talk is very cheap. Perhaps a better question is how many company leaders do you actually see treating employees as their greatest asset? […]